Viewership declines sharply while key demo holds steady
Summary
– WWE NXT drew 604,000 viewers on March 3, 2026
– Audience dropped by 140,000 viewers compared to the previous reported episode
– Year-over-year numbers show declines in both viewership and the key demo
Latest audience numbers reveal a noticeable dip for WWE NXT following the March 3, 2026, broadcast on USA Network.
Data shared by Raj Giri shows the episode drew 604,000 viewers and posted a 0.09 rating in the P18–49 demographic. The key demo figure remained unchanged from the prior comparable episode.
The February 17, 2026, edition of the show attracted 744,000 viewers with the same 0.09 rating in the demographic. That leaves the March 3 broadcast down by 140,000 viewers, representing an 18.8 percent week-to-week decline.
Year-over-year comparisons also show a downward trend. The March 4, 2025, episode drew 676,000 viewers and a 0.15 rating in the key demo. This year’s March 3 broadcast finished with 604,000 viewers and a 0.09 rating, marking a 10.7 percent drop in viewership and a 40 percent decline in the demographic rating.
The March 3 number also marks the lowest viewership for the show so far in 2026. Earlier in the year, the February 17 broadcast recorded the year’s highest audience, with 744,000 viewers.
Recent performance over the past four episodes paints a mixed picture for the brand. The February 10 show delivered 637,000 viewers with a 0.12 demo rating, while the February 3 episode drew 629,000 viewers and a 0.08 rating. The four-week rolling average now sits at 653,500 viewers.
Looking at the past 12 months, the brand averaged roughly 659,673 viewers per episode. The highest audience during that period was on June 3, 2025, with 827,000 viewers, while the lowest was on October 21, 2025, with 525,000 viewers.
