Comparing WWE and AEW’s Television Performance in 2023
Summary:
– WWE’s Successful Year: WWE experienced a significant rise in viewership in 2023, with NXT showing impressive growth across all quarters.
– AEW’s Struggle with Ratings: AEW, on the other hand, saw a decline in television viewership, with both Dynamite and Rampage experiencing drops.
– Future Prospects: The article discusses the potential for AEW to rebound and WWE’s outlook for 2024, including new television deals.
In 2023, WWE saw a considerable increase in television viewership, marking a successful year for the company. This growth was highlighted by NXT’s impressive performance, which showed a rise in viewership by 5% in the first quarter, 23% in the second, 40% in the third, and 48% in the fourth quarter. WWE Raw and SmackDown also experienced increases in viewership throughout the year.
Contrastingly, AEW faced challenges with its television ratings. Dynamite’s viewership fell by 23% in the first quarter, 14% in the second, 10% in the third, and another 10% in the fourth quarter. Rampage also saw a significant drop, particularly in the first quarter with a 40% decrease. AEW Collision was not included in the comparison due to its absence in the previous year.
The article from Wrestlenomics provides a detailed breakdown of these viewership patterns, comparing WWE and AEW programming against their performance from the previous year. While WWE looks forward to a massive 2024 with new television deals, AEW aims to improve its ratings and spark mainstream interest. The article raises questions about the future of AEW and WWE’s strategies to maintain and grow their audiences.