Monday Night Football Draws Viewers Away from WWE Raw
Summary
– WWE Raw’s latest episode saw a notable drop in viewership, averaging 1.466 million viewers, marking a 4.4% decrease from the previous week.
– The show faced tough competition from two Monday Night Football games, significantly impacting its audience numbers.
– Raw’s rating in the key 18-49 demographic also experienced a decline, indicating a shift in the viewer base.
WWE Raw recently faced a tough ratings battle against two Monday Night Football games, leading to a noticeable drop in its viewership. The latest episode attracted an average of 1.466 million viewers, marking a 4.4% decrease from the previous week. This decline represents the lowest audience total for Raw since November 17, highlighting the impact of competing sports events on wrestling viewership.
The challenge came from the ABC game between the New York Giants and Green Bay Packers, which drew 11.4 million viewers, and the ESPN game featuring the Tennessee Titans and Miami Dolphins, attracting 7.3 million viewers. The Manningcast on ESPN2 also pulled in 940,000 viewers, further dividing the audience.
A significant aspect of this week’s ratings is the drop in the key 18-49 demographic, where Raw scored a 0.46 rating, down 6.1% from the previous week. This trend points to a younger audience in 2023, indicating a potential shift in WWE’s viewer demographics.
WWE Raw’s struggle against major sports events like Monday Night Football poses a challenge for the show’s viewership retention and growth. Innovative strategies and engaging content are crucial to maintain and attract viewers, especially in the competitive 18-49 demographic. How WWE adapts to these challenges will be key to its ongoing success in the crowded entertainment landscape.
