In a recent interview on The Mark Hoke Show, AEW’s Saraya, shared some behind-the-scenes insights about her journey to the top. Saraya, who clinched the WWE Divas Championship right off the bat, revealed that her NXT t-shirt, the ‘Think Again’ design, played a pivotal role in her promotion to the main roster.
The t-shirt, a creation of Triple H, was an instant hit among fans and sold out in no time. This rapid sell-out was a clear indication to the WWE management that Saraya had the potential to be a significant revenue generator, leading to her swift elevation to the main roster.
Saraya also touched upon her unique style, which set her apart from the rest in NXT. She was the solitary ‘pale, goth chick’ who donned black and studs, a distinct look that WWE appreciated and capitalized on.
This revelation from Saraya provides a fascinating glimpse into the business side of WWE and how merchandise sales can influence a wrestler’s career trajectory. It also underscores the importance of individuality and personal branding in the wrestling industry.
