NXT’s New Year’s Eve Episode Closes 2024 With Mixed Results
Summary
– WWE NXT’s December 31 episode drew 626,000 viewers, down 13% from the prior week
– Despite a viewership drop, the key 18-49 demo saw a slight increase, with a 0.15 rating
– Long-term trends show a 7% decline in viewership compared to the past four weeks
The December 31 episode of WWE NXT wrapped up 2024 on a mixed note. While total viewership dropped to 626,000, a 13% decrease compared to the December 27 episode, the 18-49 demographic rating rose to 0.15, a 7% improvement from the previous week. Competing against ESPN’s Fiesta Bowl broadcast likely impacted viewership.
Year-over-year comparisons reveal more concerning trends. NXT’s Q4 2024 viewership fell by 5% compared to Q4 2023, while the key demo ratings dropped 9%. Still, December 2024 managed a 2% overall viewership increase over December 2023, offering a glimmer of positivity amid the decline.
The episode featured key moments such as Kelani Jordan vs. Lola Vice and announcing a Sudden Death match for the NXT Heritage Cup at New Year’s Evil, setting the stage for the new year.
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