NXT’s Post-Stand & Deliver Episode Sees Significant Audience Increase, Sets Stage for Spring Breakin
Summary
– NXT experiences a viewership boost following WrestleMania weekend’s Stand & Deliver event, marking a significant year-over-year increase.
– Despite a slight drop in the 18-49 demographic, the show garners its largest audience since early March, with notable demo performance since January.
– The post-event episode teases an exciting NXT Championship match between Ilja Dragunov and Trick Williams at the upcoming NXT Spring Breakin.
In the wake of NXT’s WrestleMania weekend Premium Live Event (PLE), Stand & Deliver, the brand saw a notable increase in viewership for its first Tuesday episode. Averaging 647,000 viewers on the USA Network, the show experienced a slight uptick of 0.9% from the week prior. However, it encountered a minor setback in the coveted 18-49 demographic, witnessing a 5% decrease, settling at a 0.20 rating. Despite this, the episode drew the largest audience since March 5th while tying for the second-highest demo rating since January 9th.
The show’s ability to attract viewers highlights the enduring appeal of NXT, especially following its high-profile WrestleMania weekend event. This growth is further underscored when comparing year-over-year statistics. With a 22.5% increase in overall viewership and a staggering 46.2% rise in the 18-49 demographic compared to the same period in 2023, NXT continues to demonstrate its expanding influence within the wrestling community.
Such a significant year-over-year growth, marking the 53rd time in the last 54 weeks that NXT has seen an increase in the key demo, signals the brand’s strong momentum and broadening appeal. The episode was about celebrating past triumphs and setting the stage for future excitement. Highlighted by appearances from main roster talents, the show captivated fans by setting up a much-anticipated NXT Championship match between Ilja Dragunov and Trick Williams at the forthcoming NXT Spring Breakin, scheduled for April 23 & April 30.
This latest episode is a testament to NXT’s ability to maintain and grow its audience through engaging storytelling and the seamless integration of wrestling talents across WWE’s broader ecosystem. As NXT continues to evolve, its viewership dynamics post-major events like WrestleMania weekend offer insights into the brand’s ongoing relevance and capacity to captivate audiences new and old.
