Expanding Influence Across Major Leagues
Summary
– Logan Paul and KSI’s PRIME Hydration becomes the official sports drink of the NBA’s Los Angeles Lakers, marking a significant expansion into basketball.
– The energy drink brand, known for its strategic marketing, already sponsors major sports entities like FC Barcelona, Bayern Munich, and UFC.
– PRIME’s visibility in WWE’s center-ring and now with the Lakers showcases its rapid growth and popular appeal in the sports and entertainment industry.
Logan Paul has taken the energy drink market by storm with PRIME Hydration, co-founded with KSI, expanding its reach into various sporting domains. Their latest achievement? Becoming the official sports drink of the NBA’s Los Angeles Lakers. This partnership elevates PRIME’s status in the sports beverage industry and signifies Paul’s and KSI’s growing influence in sports marketing and business ventures.
PRIME Hydration has distinguished itself with a unique marketing strategy, securing sponsorships with heavyweight sports and entertainment platforms, including FC Barcelona, Bayern Munich, UFC, and WWE. The brand’s foray into basketball with the Los Angeles Lakers underscores its ambition to dominate the sports drink market by aligning with globally recognized teams and leagues.
The announcement, featuring Logan Paul and KSI in Lakers attire while promoting PRIME highlights the strategic move to integrate their brand further into the sports world. As PRIME Hydration spreads its wings, the beverage industry and sports fans alike are keen to see where this dynamic partnership will venture next.
probably nothing https://t.co/eYxAuDZXkv
— Logan Paul (@LoganPaul) March 12, 2024
