The Ingenious Strategy Behind Jericho’s WWE Debut
Summary:
– Bruce Prichard discusses Chris Jericho’s impactful debut as Y2K in WWE.
– Jericho’s contract with WWE included a unique bonus system based on attendance and pay-per-view buys.
– The Y2K countdown clock idea for Jericho’s debut was a novel and effective promotional strategy.
In a fascinating insight into the world of professional wrestling, Bruce Prichard reflects on the debut of Y2K Chris Jericho in WWE. This moment, which has since become iconic in wrestling history, was a result of strategic planning and innovative thinking.
Prichard reveals that Jericho’s contract with WWE was lucrative and included an intricate bonus system, reflecting the company’s confidence in his potential to draw crowds and boost pay-per-view sales. Despite receiving higher offers from WCW, Jericho chose WWE, indicating his belief in the brand’s vision and his desire to be a part of it.
The most intriguing aspect of Jericho’s debut was the Y2K countdown clock. This idea, pitched by Jericho himself, was a stroke of genius. The clock, counting down to the new millennium, created a sense of anticipation and excitement among fans. It was calibrated to hit zero at the exact moment of Jericho’s first appearance, making it a memorable and impactful introduction.
Prichard’s discussion highlights the creativity and thought process behind one of the most memorable debuts in wrestling history. It showcases how innovative ideas, combined with the right talent, can create unforgettable moments in the world of professional wrestling.
