Sony’s CEO, Jim Ryan, has expressed a robust outlook for the sales of the PlayStation 5 (PS5) console, projecting that over 108 million units will be sold throughout its lifespan. This optimistic forecast comes as the PS5 overcomes the supply constraints caused by the COVID-19 pandemic and has become readily available in retail stores. The PS5 has been the top-selling console for several months, and Sony’s leadership believes it will continue performing strongly in the market.

To reach this ambitious target, Sony will need to sell an additional 70 million PS5 consoles. Current estimates suggest that the company has already sold over 40 million units, with sales surging in key markets as supply has improved.

During a recent games business briefing webcast and subsequent Q&A session, Ryan outlined his strategy for achieving this goal. He stated that while Sony hopes to convert a significant portion of the existing PlayStation 4 user base, the company also plans to attract a large number of new customers, including those who have never owned a PlayStation console before.

This bold sales projection has sparked discussions among industry observers and gamers alike. What are your thoughts on Ryan’s sales forecast? Can Sony achieve this target? Share your views in the comments section below.